These are annual or perennial herbs or subshrubs, sometimes with rhizomes. The stem is usually branching and erect to a maximum height around 80 centimeters. The leaves are alternately arranged. Some taxa have only basal leaves. They vary in shape. They are glandular in most species. The inflorescence is a solitary flower head. The head can have 15 or more ray florets, while some taxa lack any ray florets. They can be almost any shade of yellow, orange, red, purplish, brown, white, or bicolored. They are sometimes rolled into a funnel shape. There are many tubular disc florets at the center of the head in a similar range of colors, and usually tipped with hairs. The fruit usually has a pappus of scales.